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Monday, March 1, 2010

Your Challenge is Network Marketing

Would any sane person start network marketing as their business model? Sure, think about the good ideas you may have, such as....
1.Potential Cash Cow [money!]
2.Home Based Business
3.Play with the kids all day
4.Travel when you want
5.NO boss hovering over you
6.Spouse can share lunch
7.Envy of your neighbors
8.Nobody understands
9.Vacation wherever you like
10.Watch TV at your leisure
Letterman has HIS 10 list every night, so it seemed a good idea for us to do the same. Feel free to add or change any or all if they don't fit your style.  Networking is a wonderful change of pace from a job under the scrutiny of a supervisor or boss. Our "office" provides the dream job we love.  Yes, some supervisors or bosses can be real pains in the touche but.... don't get mad and show your dark side. Burning bridges [your return route] is never a good idea regardless of the reasons you've made up your mind to try networking or whatever.  Some folks call my "office" the REC. room which is over the garage, located less than 45 seconds from the bedroom. Unfortunately, flexibility does not mean working all hours of the day or night
that means we can work day or night instead of 10 to 3 daytime hours.  You could say, that's a huge drawback for anyone who likes the standard 8 to 5 deal. Downtown offices are not inviting to us but it seems to fit the style of most employees. While they drove to work, us networkers drank our coffee and watched the morning news.

Truth is.... business success is the result of hard work. There are days we miss the boss telling us what to do. Now, we have to decide on our own if we're going to make any cash to pay the bills this week.
Who cares if you don't have to shower or go to work in your pajamas or nightgown? Even working some days in your underwear is just dumb. Get up, dress for a successful day, every day of the week.
Truth is.... There are many good avenues for the business owner to travel seeking quality products and services that will provide him/her a good income in his home based business.  Building a trust relationship with your clients and serving them with integrity is the first order of business success for every business owner. Nothing more, nothing less.   Are you confused about Network Marketing or MLM? Maybe we can help. You have to be very careful choosing a network/mlm company. 3 things are extremely important ~ the Management ~ the Product ~ and the compensation plan. An added stream of income for your financial security is our goal. You can learn more on our free website loaded with ideas and our choice of a quality network marketing company for your perusal, just click here: http://www.DonMonteith.com

How to Double Your Website Marketing Conversion Rate 
 
Website marketing for local small business companies is getting an upward trend as Google local search is becoming very influential on the internet. Many website marketing specialists only focus on website design and search engine optimisation (SEO) to get to the top of Google and other search engines position rankings but the sad thing is they could hardly make a sale. Their website marketing conversion rate is so low that it only hovers on a pitiful level. If you have a website for your own small business there are certainly many ways to promote it by making your 'onpage' and 'offpage' factors optimised for the search engines. This might be only solution people think but web marketing today gets more complicated and traffic to your website should have one main goal and to turn your visitors into buyers is another story.  Here are some special website marketing strategies that will help boost you conversion rate:
1. Capture interest and attention. If you're selling products, there's no way that a visitor will buy from you without reading your sales page first. To do this your headline must capture the visitors' interest. Think of a catchy, benefit-oriented headline that could make their eyes and fingers pause, click the back, and close the competitor's page from their browsers. It must be compelling enough so that they can't resist reading your sales copy with piqued interest. So when doing website marketing, be sure to capture their attention and interest first.
2. Make the site friendly to the eyes. The Internet is becoming cluttered every day. Massive amounts of information are uploaded to the internet on a daily basis. By the time people get to your website, they probably spent some time reading articles and reviews on the information that they are looking for. Eyestrain is a stumbling block to sales conversion.   The solution? Your sales copy should be very easy to read. Complex sentences and jargon should be avoided at all cost. When you're selling "website marketing" services, then don't write a sales copy like you're talking to a computer geek or a rocket scientist. Write it for the average small business owner who wants to hire the best website marketing consultant for their internet marketing services. Use bullets and numbers as much as possible to make the sales page easier to scan.
3. Give a knock out offer. Is it irresistible enough to compel the visitor to buy your product? This is what internet marketing experts call the competitive edge. What's the competitive advantage of your product and service against other offers in your niche? In website marketing, even if your sales copy is superb but the offer is sloppy, people would not buy from you. Take time to think of an offer that is so remarkable and loaded with so much value that your potential customers would feel really bad if they miss your offer.
4. Say it with the right words. Read and re-read your sales copy and ask yourself if it delivers the message for them to buy. Force your potential buyers to subliminally commit by conditioning them to say yes. Ask questions answerable by yes to your offer. Appeal to their emotions by saying what they must be experiencing right now, display empathy, and you've found the solution to their problems. It would be very easy to win the reader's trust if you present your offer this way. For example, in the health industry testimonials are a very powerful website marketing strategy because these could easily relate to a product's benefits.  Try these website marketing strategies to increase and boost your sales or sales leads. Through these, you can compel your prospects to your website and eventually buy your product and services. With the combination of these principles and your search engine optimisation (SEO), your business will soon reap the rewards from your website marketing campaign.  The author is a website marketing specialist located in Sydney, Australia.
Elocalise.com specialises in helping local businesses to expand their potential customer base by placing their business online strategically through web marketing. This involves consulting with the local business on their current offline and online marketing methods to formulate a strategy with proven internet marketing methods, to eventually convert a potential online querying customer into a buying customer.

Wednesday, February 17, 2010

Best Home Based Internet Business - Internet Business Guide

A good Internet business guide should help you understand the common mistakes that other people had been making for the past few years in their quest to make money over internet through selling information products. Still, the unfortunate fact is that very few such guides exist that could be termed as genuine. Many self-proclaimed Internet marketing gurus turn out to be sheer cheats and the operations conducted by them elaborate scams to make themselves rich while leaving those who approach them even poorer than before. Where have all these people trying to pursue a decent earning through the best home based Internet business opportunities gone wrong?  It is time to analyze the mistakes that such people had been making repeatedly, the pitfalls into which they had fallen, and the wrong direction that they had been following. These rules of selling information products that could be termed as old or outdated had been advocated so strongly that nearly every person trying to make an online living had believed it to be the only way. Just about everyone else out there is following the old rules of the game. These old rules of selling information products as the best home based internet business had been the cause of failure for a great number of persons.
Outdated and Failed Rules in selling information products online:
Old rule #1: Find a hot market to go into...
Old rule #2: Create an information product...
Old rule #3: Write a sales letter...
Old rule #4: Buy cheap pay-per-click traffic(and send it to the sales letter)...
Old rule #5: Sell an information product...
It is true to some extent that the rules 2, 3, and 5 are valid even now and are going to be useful in future also. However, they are not going to lead you to any kind of reasonable success in best home based Internet business on their own. Lots of other new factors had crept into the market and the entire scenario had completely changed in the last few years. Before going into that aspect, let us find out why the rules 1 and 4 had been a total failure.  The reason for the miserable failure of the first rule asking you to find out a hot Internet market is that the competition had increased manifold in the last two decades in every field. The market had become so much overcrowded that the information products available on any topic that you try to imagine are not only in hundreds or thousands but in hundreds of thousands. Further, the fourth rule of using pay per click advertising for diverting traffic is being used by nearly every person, corporation, or business entity on the World Wide Web that it had become so hard to make any profit using this method. These are the reasons for the collapse of the previously extolled golden rules of Internet business guide.
It would be clear now that the rules which initially brought success had broken down, not because of their fundamental lack of validity but due to the enormous overburden that they had been forced to bear. This necessitates a new and under the radar approach that revisits the concept of best home based Internet business from a fresh point of view.  In these hard times, nobody should miss the legitimate Best Home Based Internet Business. To know more about the opportunity, browse our home page, Business Internet Opportunity and utilize the opt-in facility to reap the full benefits.

 How a Great Home Business Investment Brings High Returns

There are an abundant of great home business investment opportunities found everywhere you look on the internet. The concept may not be as simple as it appears. But, for those who truly want to make a change of circumstances, you'll find no better return for the investment.  So, let's break it down into the three decision points you must consider. What is the investment required, opportunities available for you and the return or results on your home business investment.
Home Business Investment Criteria
Investment of Time - You will need to set aside time for your business, 10 - 20 hours per week minimum. If your able to devote a full time work schedule great. Your investment of time will include both learning and applying or taking action in your business. It's an absolute must.  Investment of Money - Any business requires startup cost and monthly operating expenses. The key to home based business is these expenses are typically a far cry from traditional business models. The low investment and flexible time scheduling is exactly what people find so appealing.  Business investment compared to typical investing. Consider what it takes to invest in stocks, bonds, IRA, annuties, real estate, property, land etc. You still need time and money but a business can become highly profitable in a shorter amount of time. Particularly a home business because of the small initial investment.
Great Home Business Opportunity Models
  • Your own product or service
  • Affiliate Marketing
  • Network Marketing
Promoting your own product or service may require a little more work. It will require design and development of the product and marketing materials. Maybe your bringing your current business online. This may still require learning how to market online.  Affiliate Marketing - here you're promoting products and services for other people or businesses. Basically, your acting as part of the sales team by driving traffic to the main product site. No need to worry about product creation or support. That is all the responsibility of the product owner. You business is to market and collect commissions.  Network Marketing - here again you're promoting a product or service for someone else. The difference here from straight affiliate marketing is you can also build your own team of business partners. Much like have your own affiliates and you get a percentage of commissions from the total product sales.Home Business Investment Returns
Residual income that grows each month. The power of marketing working 24 hours, 7 days per week. In the case of Network Marketing your also leveraging income based on your team.  Business Equity - Any product or website you personally own can be passed along to your family or sold. You can see how having multiple websites can become very profitable.  Change in Lifestyle - Hard to put a value on how your lifestyle and outlook on life will change. The relationships and impact on other people is far more rewarding than imaginable. A legitmate home business offers more return on the investment than most people realize. Looking to change your personal situation, find out how you too can achieve the things you truly desire for yourself. Visit http://legitimatehomebusiness.us for more helpful information. Get yourself on track starting today!

Saturday, February 6, 2010

Internet Newbees Online - How to Start Online Marketing 

Internet Newbees online, watch this space! Starting your own online business is a lot easier than many of you may think. I know the feeling, you look at all these money making opportunities, knowing that a lot of the companies are actually producing serious income for thousands of people, you are wondering how to start online marketing.  First off, for all internet newbees online there is a learning curve. For some this learning curve may only take a week, for others it may be several weeks to a month or a year. What I love about online marketing is that, you are completely in charge of your own success, thus income! Online marketing is (in most cases) no longer pyramid schemes and what not. Today, online marketing is serious legitimate business, so treat your business like a real business, because it is. Do call people and do follow up, lay out a business plan, set your goals and desires. Only through sheer hard work, dedication and determination you have the chance to make it big.

To start online marketing for internet newbees online begins with searching for the right business for you. Feel compelled about it, something you like and what others, most importantly, also like. Do some research on the marketability of the product, the company, the CEO and not to forget of course the compensation plan.
Next you will need to create a landing page, or squeeze page including a capture form where people can subscribe to your newsletter or website in order to get all the information that your prospect needs to find out more about your company and product.  The website is up and you need to start creating traffic to your landing page(s). If you are low on budget you may want to consider using the many free marketing methods you can use. I love using the free methods as they are residual. For instance, if you write a good keyword targeted article and post it on something like EzineArticles, your article will be out there forever.  I recommend to all internet newbees online that, in order to start online marketing, please have a look at these free marketing methods:
1. Article Marketing
2. Video Production
3. Social Media Marketing
4. Blogging
In case you case you have some budget you may consider using some of the paid marketing methods such as:
1. PPC (Pay Per Click, like AdWords)
2. Banner Advertising
Do you want to know how to use these methods and learn more about the 50 or so plus different strategies, techniques, tools and techniques you can use to start your online marketing business, then I recommend to all internet newbees online to please visit http://www.2wealth-2freedom.com.   My name is Mike Heesen, I'm a home-business owner and internet marketer, working with industry leaders from around the world. I coach and mentor people by teaching them and showing them how to build a successful business online. Thousands of people are earning money online. Why not you? To learn more about Mike Heesen and his team, visit http://2wealth-2freedom.com and receive 3 FREE Very Powerful Marketing Trainings that you can use right away to build your business.

Monday, January 25, 2010

Advertising on a Budget 

Advertising! As a small business owner you know you need it, but it can sometimes be a catch-22. You don't want to spend a lot of money advertising your business, but if you don't advertise you won't make any money.
Fortunately, there are a lot of easy ways you can stick to your budget and get the word out about what you have to offer, especially online. Online advertising is one of the easiest ways to spread the message about your business, but there are right and wrong ways to do it.  If you're spending a lot of money on advertising, do an audit of your spending. You might be spending a lot more than you need to. For example, many new small business owners start spending money on pay per click advertising without checking their spending. They'll bid on a ton of keywords that they think are related to their sites and then they let their PPC ads run 24/7. A strategy like this will run you into the poor house pretty quickly!  Look at what is giving you the most bang for your buck, advertising wise, and then cut out all of the rest. You can always expand more when you have more money coming into your business. PPC isn't the right place to start for new small business owners.
There are plenty of opportunities for free advertising online that will have much bigger returns on your investment. Here are a few ideas to get you started:
Idea #1 - eBooks
eBooks are digital books that can help you promote your business and inform your target market about what you have to offer. You can write eBooks or have them written and then submit them to free eBook directories. People can download them for free and learn more about what you have to offer.
Idea #2 - Banner Exchanges
Try a banner exchange with another website owner who promotes a complimentary product or service. It's modern day equivalent of word of mouth advertising! Have a graphic designer create a professional banner to advertise your site. Although this will add to your advertising budget you can use it again and again in the future.
Idea #3 - E-mail marketing
E-mail marketing is very low cost compared to other forms of advertising. All you have to do it get the recipient's permission to send your advertising e-mails. Give your website visitors a free eBook or short e-course in exchange for their e-mail address. After that you can send them messages about the benefits of your business, special reports and discounts.   The bottom line here is to remember that if you use these free (and cheap) methods of advertising, you can really boost your profits!   Tricia Mischler is a home business coach and owner of The Blue Jean CEO, the definitive resource for new entrepreneurs. To learn more about starting your own successful business, visit http://www.thebluejeanceo.com and pick up a copy of your free report "7 Biggest Mistakes New Entrepreneurs Make When They Get Started."

Blue-Collared Professionals Diving Into Internet Pool 

As we enter a new decade, you would think that everyone and their brother are now taking up residence in the world of the internet.  Kids are learning with online learning tools, teenagers are playing online games, college kids are tweeting, adults are emailing right and left, and grand-parents are chatting and video conferencing with their grand-children.  This can be overwhelming for the middle-aged electricians, builders, mechanics, and 'do-it-yourself' tool bandits. I'm talking about the people who don't want to touch a computer with a 10-foot pole. What they don't know is how powerful the internet can be for their needs. They too can take advantage of searching, social networking, and online shopping, but to suit their needs.
Are you looking for designs or plans? Websites such as HomeDepot.com and Lowes.com provide great ideas, designs, and starting points for your needs.  Do you have a problem that you can't figure out on your own? Using a search service such as Ask.com or Google.com will allow you to ask questions that others can answer for you.  Do you want ideas on your 'do it yourself' needs? Now, you can ask questions, get advice, and provide input on forums such as DIYChat.com or ContractorTalk.com.

Do you want to expand your contracting business? Posting free classified ads on websites such as CraigsList.org will easily expand your visibility.  Do you want to follow what is going on with your favorite tool companies? Jumping to social networking websites such as Facebook.com allows you much more than connecting with old friends. You can also follow your favorite tool companies to find out what new products are coming out, learn about discounts, or give feedback on products.  Do you want the best tools? Now, there isn't a need to run down to the hardware store to only see cheap tools. Today, you can use the internet to find high quality professional tools at discounted prices. Not only can you find the tools you want, you can shop multiple stores to find the best prices, give feedback on the tools you have, and research new products.
Do you want to sell some of your old clutter in your workshop? Using a service such as eBay.com allows you to sell anything and get cash in your pocket.  Those that have feared technology should embrace what the internet has to offer. More than likely, you are paying for the service anyway! Your only problem now is how to get time on the computer or laptop when your kids are chatting and tweeting back and forth!